DevOps World 2022
Corporate event sponsored by CloudBees as a industry event for DevOps specialist and practitioners.
My Role
Programs
- Art Direction
- UX Design
- Motion Design
- Print & Digital Design
- Photoshop
- Illustrator
- After Effects
- Figma
The Challenge
Short on time for the kick-off of DevOps World 2022, my team had to design and execute all creative assets.
Initial concept pitched by third-party design agency, with asset hand-off to my team for execution of creative assets needed for pre-event, live-event, and post-event.
Assets created include:
- Digital Ads (Google Ads, 6Sense ABM,
- Linkedin, Facebook and Twitter)
- Media Ad Placements (LED Trucks, San Diego Airport, Austin Airport)
- Website UI and UX Design
- Sponsorship Booth Design
- Promotion Giveaways
- Keynote Speakers & Sponsor Promotion
“I love deadlines. I like the whooshing
sound they make as they fly by.”
— Douglas Adams
Scope of Work
Created pre-event digital ads for demand generation campaign. These ads were both static and HTML5 animated ads for Google Ads, 6Sense and social media paid ads buys.
Scope of Work
I was tasked to come up with an engaging concept for the tagline “Up the Tempo” that could be used for national media placements. I created a motion graphics logo treatment using the brand font, colors, and design elements.
This concept was a part of a larger integrated marketing campaign with media placements in San Diego, CA and Austin, TX airports and on LED Trucks in both cities.
Scope of Work
Pre-event paid social media campaign for open registration for Facebook, Linkedin, Twitter and Instagram. Created both a static and animated branded templates.
This was a 2 part campaign that lasted 3 months, with 2 different designs for before and after July 4th.
Scope of Work
Live-event and post-event paid social media campaigns for sponsorships, DevOps World workshops, Jenkins, and onsite event attendees for Facebook, Linkedin, Twitter and Instagram.
Scope of Work
Large-scale booth design for onsite partnership with Gartner and the DevOps brand and branded apparel (tote bag and pins) for attendee.
Onsite kiosk background and mobile UI for DevOps World app.
